{"id":406,"date":"2021-10-30T05:37:57","date_gmt":"2021-10-30T05:37:57","guid":{"rendered":"http:\/\/v3.thedataduck.com\/srt-dev\/?p=406"},"modified":"2021-10-30T05:38:58","modified_gmt":"2021-10-30T05:38:58","slug":"youre-still-man-enough-when-you-cry-says-touching-new-gillette-ad-in-india","status":"publish","type":"post","link":"https:\/\/v3.thedataduck.com\/srt-dev\/youre-still-man-enough-when-you-cry-says-touching-new-gillette-ad-in-india\/","title":{"rendered":"You\u2019re Still \u2018Man Enough\u2019 When You Cry Says Touching New Gillette Ad in India"},"content":{"rendered":"\n<p>As part of the brand\u2019s ongoing \u2018Shaving Stereotypes\u2019 theme, Gillette has launched a new campaign in India called \u201cMan Enough\u201d created by Grey India.<\/p>\n\n\n\n<p>The film focuses on a chapter in the life of army veteran Manoj Kumar Sinha who was injured during combat but held back tears through his recovery because his father taught him that showing emotion was not what men do.<\/p>\n\n\n\n<p>\u201cAs a leading male brand and advocate for men, Gillette believes in igniting conversations that raise and inspire the future generation,\u201d said Grey Group India chief creative officer Sandipan Bhattacharyya. \u201cWe want men breaking free of notions that crying makes them weaker. It takes courage to show your vulnerability\u201d<\/p>\n\n\n\n<p>The campaign is part of a broader theme by Gillette which was exemplified by Indian cricketer Sachin Tendulkar who posted to his over 30 million fans on Twitter an image titled \u201cTo the Men of Today, and Tomorrow.\u201d<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-embed is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Man Enough | Gillette India\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/6pKHqWxgMAg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>As part of the brand\u2019s ongoing \u2018Shaving Stereotypes\u2019 theme, Gillette has launched a new campaign in India called \u201cMan Enough\u201d created by Grey India. The film focuses on a chapter in the life of army veteran Manoj Kumar Sinha who was injured during combat but held back tears through his recovery because his father taught [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":407,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_editorskit_title_hidden":false,"_editorskit_reading_time":1,"_editorskit_typography_data":[],"_editorskit_blocks_typography":"","footnotes":""},"categories":[3],"tags":[],"class_list":["post-406","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-grid"],"_links":{"self":[{"href":"https:\/\/v3.thedataduck.com\/srt-dev\/wp-json\/wp\/v2\/posts\/406","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/v3.thedataduck.com\/srt-dev\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/v3.thedataduck.com\/srt-dev\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/v3.thedataduck.com\/srt-dev\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/v3.thedataduck.com\/srt-dev\/wp-json\/wp\/v2\/comments?post=406"}],"version-history":[{"count":6,"href":"https:\/\/v3.thedataduck.com\/srt-dev\/wp-json\/wp\/v2\/posts\/406\/revisions"}],"predecessor-version":[{"id":414,"href":"https:\/\/v3.thedataduck.com\/srt-dev\/wp-json\/wp\/v2\/posts\/406\/revisions\/414"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/v3.thedataduck.com\/srt-dev\/wp-json\/wp\/v2\/media\/407"}],"wp:attachment":[{"href":"https:\/\/v3.thedataduck.com\/srt-dev\/wp-json\/wp\/v2\/media?parent=406"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/v3.thedataduck.com\/srt-dev\/wp-json\/wp\/v2\/categories?post=406"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/v3.thedataduck.com\/srt-dev\/wp-json\/wp\/v2\/tags?post=406"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}